Specifications include, but are not limited to: The City of Crystal Lake is seeking a marketing consultant. As part of the FY2019/2020 Budget, funds for a marketing consultant were included to help market the City’s commercial successes. Many municipalities have developed marketing campaigns to help improve a municipality’s image, contributing to gains in economic development, tourism, and citizen pride. Marketing campaigns can help to tell a community’s story by understanding our community, developing our brand, and professionally marketing to targeted audiences. A good marketing campaign can raise awareness of what makes a city a good place to live, work, dine, and play. It is the intent of the RFP to have the successful consultant enter into a Professional Services Contract with the City of Crystal Lake to supply