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EATLOCAL19_MEDIA


Location
Hawaii
Publication Date
01/21/2019 09:13 AM EST
Closing Date
03/01/2019 05:00 PM EST
Issuing Organization
State of Hawaii- Department of Agriculture
Solicitation Number
Description

Specifications include, but are not limited to: The EATLOCAL19_MEDIA campaign requests proposals for a campaign that encourages consumers to increase consumption of locally grown fresh and value-added agricultural products through a media campaign that can include, but will not be limited to, television, radio, print, retail level and social media components. The proposals shall support statewide campaigns such as the “Buy Local, It Matters” call-to-action program to increase the demand for locally grown and value-added agricultural products. The EATLOCAL19_MEDIA campaign shall include at least one quantifiable/measurable outcome that demonstrates the project increased food security through media messages that encouraged consumers to EAT LOCAL. This can include, but will not be limited to, measuring impressions, responses, website “hits”, blog followers, postings and/or number of television and/or radio spots. The project should move Hawaii towards food self-sufficiency and increased food security.

Source
https://hands.ehawaii.gov/hands/opportunities (opens in a new window)

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