The Contractor shall provide the following services: 1. Design flyers, infographics, brochures, social media graphics, and event materials aligned with REACH/LEAD DeKalb branding and messaging. 2. Develop easy-to-understand visuals that communicate healthy behaviors around nutrition, physical activity, and weight management for diverse audiences. 3. Create graphics for campaigns, outreach efforts, and partnerships. 4. Design digital and print materials for community events and health programs. 5. Work closely with program staff to ensure visuals are accessible, inclusive, and impactful. 1. Design and lay out a community-centered publication (70+ pages) that authentically represents community voices through visual storytelling, data visualization, and culturally responsive design. Utilizing both quantitative and qualitative data, this effort includes: • Transform data into engaging visual formats (charts, graphs, infographics, maps) that align with community storytelling • Create callout boxes and visual designs to emphasize critical data points • Design visual treatments that showcase community quotes, stories, and testimonials • Develop illustrations, photo treatments, and graphic elements that authentically represent participants • Create sidebars, pull quotes, and feature layouts that center community experiences • Maintain cultural sensitivity and authentic representation in all visual choices.
