The technical assistance to be provided can cover a range of topics that are relevant to small businesses including, but not limited to: marketing, website development, financial, business planning, and more. Invest Atlanta will award contracts to each selected organization. Those funds will then enable the firms to serve eligible small businesses located within the City of Atlanta. Small businesses will indicate their preferred service and will be referred to the selected organizations by Invest Atlanta staff. Goals The success of the Technical Assistance program will be measured by the number of small businesses served by the contracted firms and the quality of advice/assistance provided. This may include things like a survey of the small businesses served regarding their assessment of the helpfulness of the assistance provided, measurement of the growth for the business, new employment, and overall growth of the business. Invest Atlanta anticipates that TA providers will assist a minimum of 10 small businesses as a part of this program. Technical Assistance Provider Responsibilities: ● Provide Technical Assistance that addresses the adverse impact experienced by eligible small businesses. ● Work with Invest Atlanta to set up the protocols and, as needed, the technical infrastructure (phone, website, chat functionality, web-based platform, etc.) necessary to accept, screen/prioritize, and respond to small business requests for technical assistance. ● Track and compile data to integrate with Microsoft CRM. ● Deliver technical assistance in their field of expertise to small businesses requesting services. ● Provide insights to Invest Atlanta staff overseeing the agency’s small business support initiatives regarding the types of inquiries being received and the guidance/assistance they are providing. ● Track requests for assistance, referrals, and client outcomes and satisfaction.
