The objective of this Invitation to Negotiate (ITN) is to enable the University of Central Florida (UCF) to enter into an agreement with a Supplier to provide marketing and public relations services for UCF RESTORES. Interested public relations firms will do the following: Promote UCF RESTORES as a highly respected research center and treatment clinic offering cutting edge treatment and training programs. Position UCF RESTORES’ faculty as leading and trusted sources of appropriate science information for the media and the public. Inspire well-qualified potential donors (individuals, foundations, and corporations) to consider providing financial support. Drive traffic to the UCF RESTORES website and associated social media. Grow awareness of UCF RESTORES’ reputation and brand. Produce clear measures of success.