Specifications include, but are not limited to: The successful respondent will provide goods and services as outlined herein. It is the intent of the FNS program to plan and implement the marketing campaign into future years with the knowledge gained, partnerships created, processes and the tracking measures benchmarked. The goal is to understand the OCPS Food and Nutrition Services customers and gain the trust to show the value that we bring to accomplish the districts goal to be the Top Producer of Successful Students in the Nation. 2.0.1 Marketing Communications Services Orange County Food and Nutrition Services department intends to establish a term contract with a professional marketing communications firm for a variety of as needed professional graphic design, layout, copy editing, and assistance with strategic communication planning. Marketing projects may include, but not be limited to, brochures, flyers, newsletters, reports, web and print advertisements, signage, presentations and other materials as needed. 2.0.2 Strategic Communication Planning and Implementation These services may include, but not to be limited to, market research, message development, media relations, e-marketing, social media, and announcements. Communications will be developed to target customers as students, parents, OCPS Staff, and the community.
