The Selected Firm shall provide creative services for developing advertising campaigns to promote the Airport and its services. They will be responsible for all phases of such campaigns including the production and placement of ads on radio, television, billboards, and print media. They shall prepare and assist in the distribution of public information and educational materials, prepare annual public relation/public information plans, and provide updates and changes to those plans throughout the year. They will provide advice regarding, and assist in addressing, all media relations and will proactively identify and develop marketing and educational ideas and opportunities for the Airport.
Complete specifications, if not attached, may be obtained from the City of Pensacola website, www.cityofpensacola.com/bids.aspx. Any addendum issued will be posted to the City’s website. Respondents are responsible for obtaining addenda, and are advised to check the website frequently. For further information contact purchasing@cityofpensacola.com or telephone (850) 435-1835.