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Basic Information

Reference Number

0000373735

Issuing Organization

University of Colorado Goods and Services

Owner Organization

UCB

Solicitation Type

RFP - Request for Proposal (Formal)

Solicitation Number

RFP_F-0000000044

Title

CU Advancement Comprehensive Campaign

Source ID

PU.AG.USA.2569109.C19069501

Details

Location

United States, Colorado, Denver County

Purchase Type

Duration: 1 year
Option: Four (4) One (1) year renewal options.

Piggyback Contract

Description

The University of Colorado’s Boulder campus is seeking a creative agency to support the creative development and go-to-market strategy of the university’s first ever campus-based comprehensive campaign. This work will include the development a campaign messaging platform that builds on the Case for Support; an innovative and exciting campaign sub-brand that illustrates the universities upward trajectory and remains aligned with broader university brand standards; go-to-market strategy based on audience insights and research; and comprehensive campaign strategy and creative support throughout the lifecycle of the campaign.

Dates

Publication

01/31/2025 09:25 AM MST

Question Acceptance Deadline

02/10/2025 02:00 PM MST

Questions are submitted online

Yes

Closing Date

03/04/2025 02:00 PM MST

Contact Information

Misty Roberts

303-764-3402

misty.roberts@cu.edu

Buyer Preferences, Guidelines & Requirements

General Requirements

- Insurance Required

Award Requirements

- All or None Award

Bid Submission Process

Bid Submission Type

Electronic Bid Submission

Pricing

In attached document

Bid Documents List

Item Name	Description	Mandatory	Limited to 1 file
Technical Proposal:	Complete responses to the Technical Proposal Content as outlined in Section IV	Yes	No
Cost Proposal	Cost Proposal	Yes	No
References List	References List	Yes	No
Proposal Form(s) - all complete and signed	CU Solicitation Form	Yes	No
Variances	List of all proposed modifications and/or legal issues regarding terms of the solicitation document and/or the Sample Agreement and Special Provisions, Attachment C	No	No
No entries

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