The Office of Global Education (“GE”) fosters international education, research and outreach at Mines, and is in charge of developing and facilitating study abroad opportunities for Mines students, and promoting outreach to international students. Mines currently hosts more than 600 International students (≈300 graduate) annually. International students make up approximately 10 percent of Mines total enrollment. GE has not previously used external recruitment services to support International student enrollment. Current international student enrollment is the result of international students directly applying to Mines. At present, the majority of international students are from middle-eastern countries.
The Colorado School of Mines (“Mines”) is seeking qualified firms to provide on-going recruitment services (“Services”) to increase graduate and undergraduate student enrollment (fee-paying, non-resident), and to support Mines’ efforts to identify, attract, retain, and graduate a diverse student body.
GE’s main goal is to substantially increase inbound, matriculated graduate students for the non-thesis master’s and professional programs, and to support broader internationalization efforts aimed at increasing participation in undergraduate programs, certificate programs, and online profession-development programs. Recruitment may be directed to current international undergraduate students, high school students and/or professionals.
It is Mines’ intention to contract with one or more firms who can provide Services through either on-line distributed marketing on various channels such as education portals, social media networks, or search engine marketing (“on-line recruitment”) and/or international educational student recruitment agents (“agency”). Initial term of contract will be 2-years with option to renew up to five (5) years. Firms who are able to provide both on-line recruitment or agent services will be considered, as well as, firms that are able to provide just one of these types of services. Ideally, Mines would prefer to award contracts to one on-line recruitment firm and one agency. However, awards are contingent on responses received and review committee evaluation, thus, multiple/no on-line recruitment firms or multiple/no agencies or a combination thereof may be awarded.