Specifications include, but are not limited to: A qualified individual or organization to work with the group to refresh the branding strategy, tagline, brochure design, website, and graphics standards (style guide) for Visit Ukiah. Specifically, the work should provide the following deliverables: 1. A project plan and timeline for all deliverables. 2. Brand discovery and identity for Visit Ukiah, including an updated logo and imagery concepts. The final design must be applicable across multiple platforms and uses including, but not limited to, print advertising, social media, website, and signage. 3. Written guide of graphics standards/style guide. 4. Templates for stationary and business cards. 5. Comprehensive visitor-oriented website Website must be: Easy to navigate and intuitive Visually pleasing Informative Safe and secure Quick to load and operate
