Specifications include, but are not limited to: Develop an overall communications plan that allows City Hall to - communicate effectively with key City-wide stakeholders Develop an external communications strategy that communicates - positive news of the City with key external publics, including but limited to Southern California residents, businesses and public officials news media and visitors/tourists Develop strategic marketing communications and brand support to - assist the City in promoting initiatives, events, and programs. Graphic design and production of marketing and advertising materials - (write, edit, and proof copy). Recommend and implement public relations and marketing - communication strategies
