Specifications include, but are not limited to: Public outreach, including public information, materials development and other activities to promote awareness of city issues, programs, events and services; • Conduct an audit of current communication tools and streamline current and/or develop other effective communication tools that will help in a variety of media formats regarding projects and strategic initiatives; • Measure and report communication outcomes; • Assistance with brand management; • Building upon existing marketing and communications platforms, materials, mediums and strategies and recommending additions and improvements; • Development of community information campaigns including website and social media creative content
