Consultant shall ensure the project consists of the following key attributes, activities and services: • Compelling modern design with rich content. • Responsive design that is easily expanded, contracted, and modified. • Clean and modern user interface with rich content. • Compatibility with the City of Elk Grove and Invest Elk Grove brand guidelines and website. • Full desktop and mobile functionality with social media integration. • Forms that send confirmation emails. • Third party software integration capable. • SEO optimized. • Lead generation optimized. • Google analytics capable with regular performance reporting. • Lead generation reporting. • Content management system that lets staff easily update content, with vendor support also available for content edits, and that is kept current with security and technology updates. • Periodic content updating and refresh. • Initial and ongoing training and support. • Website copywriting. • ADA Compliance at the local, state, and federal levels. • Integrated, hosting, maintenance, customer service, and technical support with some pacific time zone compatibility with 48-hour or less response time. • Hosting environment must be located in the United States and comply with FedRAMP security requirements. • Integrated CRM. • Website security follows industry best practices, including HTTPS with a valid TLS certificate and up-to-date technologies.
