Specifications include, but are not limited to: Outreach Project: i. Consultant must conduct ongoing advertisements of the Arabic Healing Through Art Mental Health Outreach Projects within Service Areas 1 to 8, where Arabic-speaking community members are dispersed. The advertisements can be conducted in person and/or virtually, to adhere to the protocols of the current COVID-19 Pandemic. ii. Virtual and in person advertisements of the art events must include flyers, posters, brochures, handouts. All the flyers, posters, brochures, handouts can be posted online (i.e. Facebook, Instagram, YouTube, etc.). All flyers must include information on where and how to access mental health services. Flyers and/or other promotional materials will include all the information pertaining to art events. The advertisement must be done at least four weeks prior to the scheduled date of the events. iii. All advertising materials (flyers, brochures, etc.) must be submitted to LACDMH for approval before distribution. iv. Materials must include the LACDMH logo, MHSA logo, County of Los Angeles seal and the statement “Funded by MHSA”. v. Materials must include the LACDMH ACCESS line information. vi. Consultant shall be solely liable and responsible for any and all promotional materials. He/she shall indemnify and hold harmless the County from and against any liabilities and costs arising from, connected with, or related to art events as part of this project. vii. Flyers/Promotional materials will be the property of LACDMH. viii. Consultant may also invite media outlets (e.g., TV, Radio, etc.) that target the Arabic and English-speaking communities to promote the art events. ix. Consultant will also conduct community outreach in mosques, temples, community centers, and other public places to promote the Healing Through Art events. LACDMH can assist with the marketing and promotion of all stages of the project. x. To conduct ongoing advertisements, Consult will also distribute the flyers and other materials to the participants during the Healing Through Art Events and other places where deemed to be necessary and appropriate, such as the LACDMH’s Service Area Leadership Teams (SALTs).
