Specifications include, but are not limited to: DHSS, DPA, WIC Program currently has an electronic benefits (eWIC) smart phone Application service. DPA wants to continue with a WIC mobile application to support and enhance the WIC experience for its participants. The offeror will provide a WIC mobile application that makes shopping easier for WIC participants by: identifying what foods can be purchased with WIC benefits, account balances, benefit expiration dates, vendor and clinic locations. The WIC app will help participants utilize their benefits and increase knowledge by providing, recipes, “life hacks”, nutrition education, and blasts that provide information on Alaska specific issues. The WIC App will also allow for foods to be scanned and submitted for consideration of inclusion on the Approved Products List (APL). The goal of the project is to continue with a WIC mobile application to provide a seamless way to support positive shopping experiences for participants, increased rates of WIC food redemptions, increased WIC participant retention, and easy accessibility of nutrition education services through use of smart phone application technology.
