Specifications include, but are not limited to: Provide Enrollment Management Services. 2.1.1 To perform research and predictive analytics of the university’s merit-based scholarship programs and their impact on historical yield rates, retention, and graduation rates. To develop an efficient scholarship and financial aid allocation model that increase yield rates, extends the reach, by adjusting scholarship award ranges. 2.1.2 To assess the university’s top competitor scholarship programs and make recommendations on scholarship ranges to increase yield rates on the top end of the funnel and specially freshmen who are ranked in top quarter of their high school class. 2.1.3 To develop an institutional long-term enrollment forecasting investment plan that will optimize tuition revenue, discounting, and enrollment growth .