Specifications include, but are not limited to: TDEC is seeking to procure an advertising agency to launch a media, marketing and advertising campaign to provide design, production, placement, reporting, and administrative reconciliation services to assist TDEC in its efforts to increase statewide recycling, cleaner recycling, managing household hazardous waste, and messaging to apply to all citizens of Tennessee. The media campaign will run from April 1, 2019 to March 31, 2021 and be primarily focused on television, radio, outdoor, internet and social media, mobile advertising, and focused local government media kits. Market research about target audience and program needs will be shared with the selected contractor.