Specifications include, but are not limited to: 3.1. Health Provider Recruitment Binder The Health Provider Recruitment Binder is intended for use by primary care provider offices, Federally Qualified Health Centers (FQHCs), hospitals, and other entities seeking to recruit health professionals to their practices and the State of Maryland. The Binder specifications are to: 3.1.1. Structure 3.1.1.1. Be a three-ring binder with pocketed front and back covers; 3.1.1.2. Be a two page, front and back spread with tab cut outs for each section; 3.1.1.3. Be approximately 15 to 20 pages in length; 3.1.1.4. Be customizable by the entity seeking to recruit healthcare providers (i.e., space on the cover for the hiring entity to add their name and contact information/business card; fillable templates at the end for the hiring entity to add local information on the housing market, schools, etc.); 3.1.2. Content 3.1.2.1. Include Maryland specific content researched and provided by the Contractor to market the benefits and unique attributes of practicing medicine in the state of Maryland. Include at a minimum: 3.1.2.1.1. Advantages of living and working in Maryland (e.g., geography, proximity to East Coast features, cost of living); 3.1.2.1.2. Practice opportunities to serve the underserved (i.e., Maryland hospital systems, federally qualified health centers, academic settings); 3.1.2.1.3. Maryland’s value-based/ health outcomes supports (i.e., local health department in every jurisdiction, Maryland Health Model, value-based care, expanded Medicaid); 3.1.2.1.4. Medical licensing processes and volunteer service opportunities; and 3.1.2.1.5. Incentives (i.e., OWD programs, Janet L. Hoffman programs, National Health Service Corps) 3.1.2.2. Include Maryland photographs/ graphics; 3.1.2.3. Align with MDH visual identity guidelines provided by the OWD; 3.1.3. Delivery 3.1.3.1. Include a print ready electronic file, openable and shareable by MDH; 3.1.3.2. If print ready files are not available in a format easily editable by MDH, include editable PDF files; 3.1.3.3. Include the delivery of a proof and fifty (50) final hard copy printed versions, using materials appropriate to the marketing method, to the OWD as interim/final deliverables. The project timeline should allow submission of electronic draft materials to OWD by May 15, 2023, to allow review prior to finalization. OWD shall review and edit the drafts within ten (10) working days of receipt. No later than June 1, 2023, the Contractor shall submit a final draft of the materials and a hard copy proof of the Health Provider Recruitment Binder. OWD shall review and approve/comment on the proofs within ten (10) working days of receipt. Final electronic and hard copies (fifty, 50 total) of the Health Provider Recruitment Binder shall be received by OWD by June 30, 2023.
