Specifications include, but are not limited to: Kenton County Fiscal Court (herein after “the County”) is seeking proposals for a graphic design branding and marketing consultant to provide a branding identity package and marketing materials. The County wishes to enhance its communication with the public. The core components of this project include a complete branding overhaul and marketing materials. Materials meaning both fully realized digital files with copy and graphics along with suggestions of use for fonts, colors, sizes, and other pieces of printed and digital collateral. Templates will need to be built in both Microsoft and Adobe programs. These components include: • County logo with accompanying and/or coordinating department logos o The number of specific accompanying and/or coordinating department logos needed is 12. They include: Fiscal Court, Administration, Animal Shelter, Detention Center, Emergency Communications Center, Public Works & Fleet, Police, Treasury & Occupational License, Information Technology, Homeland Security & Emergency Management, Building Maintenance, and Parks & Recreation. It is possible that more may be added. • Printed/Electronic Materials o Graphics (logos) o Digital/website graphics Digital/Website materials and templates would include graphics in a website compatible format, as well as logo colors in standard HTML format. We will be working with a separate website company to create a new website. The Graphic Design Branding and Marketing Consultant will need to work with this organization to coordinate branding into the new website. o Fact sheet templates News Release Templates o Posters (2 templates) o Presentation templated (PowerPoint- main slide & complimentary slide) o Excel (2 templates) o Letterhead (one document) o Standard #10 envelope with return address (potentially multiple sites) o Business cards o Uniforms o Building signage o Vehicle decals